When looking to improve your business’ relationships with customers, it is important to evaluate your customer service practices. Knowing and understanding what a customer views as great customer service is crucial to bettering your business’ direct interactions with customers. Great customer care involves getting to know your customers so well that you can anticipate their… Read more →
A 20 Year Mission – CRM and CTI Integration
Since the days of CSTA, GED-188, TSAPI, and SS7 Computer Telephony Integration (CTI) has been a complicated and risky venture. Companies like GeoTel, Genesys, Lucent, IBM, and HP made millions of dollars consulting with customers looking to realize the benefits of “screen pop” and softphone controls. Projects were expensive and very time consuming, and solutions… Read more →