Many companies today recognize that there is a significant return on investment (ROI) available from simply integrating their contact center with their Customer Relationship Management (CRM) applications. Some benefits are easily measured, such as faster handling through screen pops and an integrated user interface and some perhaps more intangible such as improved customer satisfaction… Read more →
Making the Right Decisions to Meet Your Business Needs
As Salesforce continues to expand and the number of AppExchange listings grow, customers seeking integrated communication solutions may find it difficult determine which solution is right for them. Aligning business requirements with the right technical approach can be daunting considering that Salesforce has made several communication touch points available – such as OpenCTI, Omni-Channel, Live… Read more →
