Hear a Rumble? That’s AMC’s Lightning Open CTI Solution June 22, 2016 We’ve been hearing about Salesforce’s Lightning Experience and Development platform for a while now and those in the contact center have been eagerly awaiting their turn to experience Salesforce’s modern, new user interface that will work across every device. Technical teams are excited to see how easily they can extend the platform and how their customizations can be deployed. While Salesforce continues to enhance the Lightning Open CTI api, the best of Salesforce classic is available now for partners and our pilot participants. There are new CTI components, set up is easier and there is one integrated look and feel. See AMC’s Contact Canvas Agent for Lightning Open CTI AMC was very happy to participate in Salesforce’s pilot of the new Lightning Open CTI API to provide feedback. Similarly, our customers were ecstatic about their early access as well to get “a head start on thinking of ways this tool can benefit our business”, shared Don Baumgartner, CRM Senior Solutions Manager with ACT. For ACT, this was an opportunity for sales and marketing teams to test out CTI. Offering a Lighting experience gives users “a modern user interface that combines helpful information at the right place and time. It also will help Salesforce1 adoption because the look and feel of components will display across platforms”, continued Don. “Anything that can be closely integrated into the user experience will allow our agents to spend more time solving problems and delighting our customers, and less time dealing with tech”. For others, participating in the pilot meant they didn’t have to wait until Summer ’17 to begin testing Lightning with CTI. Many already had plans to begin checking out Lightning in their test environments while others are using Lightning in production in specific business units. When faced with a choice between testing Lightning without CTI or waiting on their Lightning Experience, the pilot offer was a pleasant surprise. Want to learn more about Contact Canvas integration for Salesforce? See our Solutions page. Looking for more resources? Join us monthly for our webinars. Next month’s topic is “The Priority of Voice in a Multi-Channel World”. Anthony UlianoAnthony X. Uliano, Founder / CTO of AMC Technology. I’m a CRM and contact center integration specialist, responsible for product development and strategy at AMC, a company I founded in 1995. I got my start as the architect for SAP’s Customer Interaction Center, which I sold to SAP back in 1997, launching my 23 year obsession with CRM and CTI integration. I split my time in Richmond VA and Bar Harbor Maine, where I live with my wife and 3 children. When I’m not running AMC, I’m an avid film buff and volunteer at several non-profits.